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Customer Loyalty

CDK Sales Manager, James Rhodes, discusses the importance of customer loyalty in the automotive industry and outlines the 5 key rules you should use to improve loyalty in your dealership.


5 key rules you should use to improve loyalty in your dealership

  1. Take a proactive approach to marketing
  2. Provide 5* customer experience
  3. Understand your customers
  4. Be attentive in aftersales
  5. Wow your customers with the latest technology